Foster Farms: Monster Appetites
Brief
Foster Farms wants to introduce their new line of corn dogs as a smart meal solution for busy moms.
Insight
Hunger is a disruptive monster that can impede a child’s ability to carry on with their day.
The Idea
We brought to live the idea of a hunger in scary monster that literally drag down a kid as he tries to go on with his day.
My Role
Sole art Director and designer on the project. I helped with the ideation process, director bid, production, to finally post production process.
The Dream Team
Copywriter/Partner: Madeline Lambie
Creative Director: Libby Brockhoff & Franklin Tipton
Agency: Odysseus Arms